Art Direction + Design
Ethan+Ashe
AWARDS:
2018 Red Dot Award for Ethan+Ashe Alkemista Packaging
2018 2nd Place Dieline Award for Ethan+Ashe Alkemista Packaging
ABOUT:
As Art Director for Ethan+Ashe, I had the opportunity to shape the brand’s visual identity and create award-winning packaging designs that stood out in the market. I managed the company’s social media accounts, ensuring the brand's voice was consistent and engaging across platforms. Additionally, I played a key role in updating the website and Amazon pages, enhancing the user experience, and keeping them fresh and current. I worked with a developer to design an app that streamlined the customer experience and further strengthened the brand’s digital presence. My collaboration with the product development team allowed me to bring new ideas to life, helping to launch products that resonated with our customers.